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The Smart Marketer Podcast


Apr 2, 2024

Are you Boot-strapping your business? You’re not alone. Even the huge E-Comm brands that we often talk about on this show - they had to start from somewhere, and most started from scratch. 

If you’re tight on cash and in the early phases of your business, every penny counts, and you need every dollar to work for you! In this episode, Pepijn Hufen (CEO of the Smart Marketer Agency) looks back at his humble beginnings and shares what he would do if he were starting from square one again. 

He breaks down exactly what he would do to launch Meta Ads with just $1000 in budget so that you can have a simple and smart plan to follow. Whether you’re starting out, starting again, or if everything you’ve tried isn’t working, this episode will give you clarity and confidence on how to proceed. 

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Have questions? Please send us an email at support@smartmarketer.com, and don’t forget to…

Serve the World Unselfishly and Profit.

 

LINKS

Pepijn Hufen, on Twitter, https://twitter.com/ and Instagram, https://www.instagram.com/pep_hufen/

Ep. 158, The Four Stages Of Scaling Facebook Ads https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407?i=1000623662285

The Smart Marketer Agency, https://smartmarketeragency.com/

 

TIME STAMPS

01:00 Let's Dive In: Everybody Starts Somewhere

02:32 "And that is the benefit of direct response advertising. You start from zero; you start with a small budget, but you can get momentum. You can get a feeling if your Product, your offer, your messaging has something to it if you can actually acquire customers with it." Pepijn Hufen

05:33 First, Let's talk about your Product.

09:24 The best advice regarding sales pages, product pages, pre-sale articles

11:25 How to set up your Ad account 

14:23 Where to start with your Creatives

15:34 A few notes about Ad Copy

17:15 What to do when you launch your 32 Ads

18:23 Look at these metrics

22:25 In Summary