Mar 26, 2024
The excitement is palpable. The latest "What's Working Now" episode is here, and all the Meta Media Buyers are scrambling… Pepijn Hufen is back on the show with the must-know strategies and campaigns that are working best across their agency clients.
Whether you're serving E-Commerce clients or running Ads for your Info Business, this episode has a tactic or tip that you need to hear. You will hear how Pep and his team are shifting their campaigns to best serve their clients.
And more
"Creative isolation is something that we use in almost every single ad account -and highly recommend it." Pepijn Hufen
More Episodes and Resources, https://smartmarketer.com/blog/?cat=podcasts
Pepijn Hufen, on Twitter, https://twitter.com/ and Instagram, https://www.instagram.com/pep_hufen/
Smart Marketer Courses, https://smartmarketer.com/courses/
The Smart Marketer Agency, https://smartmarketeragency.com/
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00:30 Let's Dive In: Campaign Types That Are Working Great Right Now
03:27 What's shifting with Creatives?
06:35 What's the best way to test Creatives?
07:26 Creative Types that are working well right now
09:38 A Note about Targeting
11:20 "Our job as marketers and entrepreneurs is not as much to say; what is the 100 percent accurate attribution model? No, it's our job to understand each attribution model's possibilities and limitations." Pepijn Hufen
12:30 What's working for Lead Generation?
13:30 In Summary